attentionTRACE Media Planner

Driving greater ROI for your advertising.

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Optimise performance.

Reduce wastage.

Elevate creative.

Use attention to squeeze more effectiveness from your advertising budget.

Inside the box:

  • Active Attention Seconds
  • Active Attention % of Ad Length
  • Drill down to ad format level
  • Filter data by demographic splits

 Plan your own:

 

  • Attention Adjusted™ Media Mix
  • Attention Adjusted™ Budget
  • Attention Adjusted™ Creative

Powered by deep and rigorous attention data

attentionTRACE Media Planner is the world’s leading attention measurement media planner.

Platforms:

YouTube, Facebook, Instagram, Twitter, TV and open web.

Choose markets from:

US, UK, Australia, Germany and counting…

New data collections every 6 months

    Plans for businesses of all shapes and sizes

    If you’re thinking bigger then talk to us about

      How we support your FREE 14 day trial

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      Onboarding video by Professor Karen Nelson-Field

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      Materials on how to use attention in media planning

      We love to hear your questions!

      How we support your paid attentionTRACE experience

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      We don't just automate you through

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      We talk to you about your attention data needs

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      We provide Use Cases for you to share with your clients and colleagues

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      We make sure that attention data is the best fit for you

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      We’re available through attentionTRACE Account Manager + Help Desk